Your Guide to Choosing the Right Business Card Dimensions
Business cards are a stylish way to leave a lasting first impression on your customers. These cards are designed to introduce your profile in a nutshell. You can craft your business card dimensions in a variety of styles, shapes, and sizes. Before we explain the styles and shapes of business cards, it is better to explain the business card dimensions.
Read this blog to learn what business card dimensions suit best to your specific requirements.
What are the Dimensions of a Business Card?
Business card dimensions are measured with the width and height of the cards. The height of the business cards is measured along the y-axis, whereas the width is measured along the x-axis. The following are the details of business card sizes according to their specific shapes, sizes, and styles.
Popular Business Cards: Dimensions and Styles
Business cards along with your other packaging essentials, like boxes, labels, and stickers of countless styles and shapes can enhance your brand image. These products can leave a lasting impression accompanied by your business cards. The dimensions can vary depending on the shapes and styles of these cards.
Let’s explore a few of the unlimited options of business card size in cm according to their shapes and styles. Consider the following specific business card dimensions for your business:
Standard Business Cards
Standard business card dimensions requirements are usually considered 90mm x 55mm in Australia. 90mm is the width of the cards, and 55mm is the height of the business cards. Or it can also be stated as 1075 pixels x 650 pixels.
Sometimes these business card dimensions in mm may slightly vary, as 89 mm x 51 mm or 3.5 inches x 2 inches, or 1050 x 600 pixels. However, it is pertinent to consider these slight variances in the standard dimensions of business cards in Australia.
Square Business Cards
Usually, business card dimensions for square shape come in 2 inches x 2 inches or 600 pixels x 600 pixels. Square business cards are a stylish way to present your business and yourself to your customers. These business cards carry the same width and length on both the axis, x-axis and y-axis.
Standard business card size in Australia can vary from custom business card dimensions. Custom sizes and styles can increase the persuasive appeal to your customers. You can influence them to keep you in their minds and help them order your products to fulfill their business requirements.
Slimline Business Cards
Wondering how big a business card is for a slimline shape and style? Business card dimensions for slimline business cards may also vary according to custom requirements. These cards are slim and a bit tall as compared to standard business cards. Due to their distinctive shape, you can instantly notice they are different and attractive. Usually, slimline cards are created with 90mm x 45mm. Sometimes these cards are produced with 86mm x 50mm, or 3.4 x 2.0 inches. These cards are easy to keep in the valet because they can fit into the valet and can be used at the time of need.
Rounded Corner Business Cards
Mostly, business cards are designed with round edges to create an amazing look. You can use these business cards to avoid scratches and wear and tear as compared to the straight edges business cards. Usually, these rounded-corner business cards have the same dimensions as Australian business card sizes.
Custom Business Cards
What is the size of the visiting card? Knowing exactly, you need to consider different aspects of the dimensions of custom cards. Regardless of what sizes and shapes of the standard card sizes and dimensions are, endless customization is available depending on your choice. Consider some of the popular shapes and styles to customise your business card dimensions in width and height. Let’s view some of the distinctive shapes here:
Round Shape
The round shape business cards are famous among customised business cards for different businesses. Business card dimensions for this type of card may also vary as per the requirements and likings of business owners, like you. Generally, the dimensions of a business card for the round shape styles are sized as 2.5 inches in diameter.
Die Cut Business Cards
Die-cut business cards are excellent for communicating your business nature and the products of your business. What is the size of a business card? Answering this question is highly important to know before you can craft your business cards in entirely different shapes and styles. Some of the die-cut custom business card shapes may include but are not limited to the following:
- Coffee Cup Business Cards
- House Business Cards
- Donuts Shaped Business Cards
- Half Circle Business Cards
Transparent Business Cards
Transparent business cards are an attractive and stylish presentation of your business to your customers. You can impress your customers with the distinguished styles of presentation of your business. These styles of business cards can help your customers think of your creativity and uniqueness in producing your products.
Folded Business Cards
Simple yet stylish business cards can communicate more effectively and with minimalistic design. However, sometimes you need to share more information with your small business cards in a persuasive style. Business card specifications can easily be fulfilled with these folded business cards are a helpful source for producing the required objective for your business
A lot more styles are available to craft your business cards effectively. With The simple size of a visiting card, you can think of your business presentation with your business cards, and you can create endless customization options in styles and designs.
Understanding Difference Dimensions
Before we move further about the final conclusion of our discussion, it is better to clarify the different aspects of sizing the business cards. The following are the different but integral requirements for producing the perfect business cards in sizes:
Bleed Size
Bleed size embraces the wider area of the business card edges to provide better printing and finishing results. Business card dimensions contain the same width and height as the bleed size of the business cards present to produce the best fit to the exact requirements. This area is almost 3 mm wider than the trim size of the business cards, say 94mm x 58mm.
Trim Size
Trim just means to cut off the card, and business card dimensions are the same as already discussed in this blog, i.e., 91mm x 55mm or vice versa. The dimensions of business cards usually take trim size as the base. This area is the inner side area of the bleed size of business cards and the outer side of the safe margin size of the business cards.
Safe Margin Size
The difference between the trim size and the safe margin size of the business card is almost the same as the difference between the bleed size and the trim size. It means the safe margin size should be 88mm x 52mm taking the same base of 91mm x 55mm, the trim size area of the business card. The purpose of defining this area is to get the printing text or image within this limit to perfectly produce your business cards.
Other dimensions for different customised shapes can change as per the same ratio as we have in the standard business card dimensions.
Things to Consider When Choosing the Business Card Dimensions
When it comes to choosing the dimensions of your business card, you need to consider the following elements in mind. Making the best use of these elements can help your business stand out in the market. Have a look at them:
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Optimized Space
Leave an appropriate white space on your card without leaving too much text. Doing so will make your competitors fight for your reader’s attention. Eventually, it may turn off your reader where your messaging point can’t stand out.
So, ensure a consistent and stunning final product by adopting an optimized space approach. Cover 94mm x 58mm for the bleed area, 91 x 55 mm for the trim area, and 88mm x 52mm for the safe margin area. Despite the fact, that these dimensions will vary according to the size of your business cards, you will need to consider them as standarised approach when designing business card dimensions in Australia.
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Branding Content
The information printed on business cards is the crux of your brand messaging and marketing effort. Underestimating the importance of highlighting your crucial brand elements may undermine your branding efforts and waste money.
To avoid this, follow the proven content publishing methodology of big brands, which they apply on their business cards. Mentioning crucial brand elements optimized to a given space changes the game for your business. Your name and job title, business name and logo, website and email address, and telephone number are among these elements.
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Design and Layout
Ensure you serve your reader with the best design and layout with your business card. Elevate your presentation game by highlighting your brand elements such as logo and brand game in premium finishes such as gloss, matte, and spot UV.
Avoid cluttering text with design to convey a sense of sophistication to your reader. For example, you can use pearl accents to add a touch of elegance and glossy cards give a hard-to-forget feeling to your customers. Keep in mind that you must choose the right size dimensions of your business card to elevate the presentation of your business cards.
Conclusion
To produce attractive, persuasive, and effective business cards you need to focus on the business card dimensions. After carefully reading this blog, you are now in a position to know the importance and calculate the exact measurement of different card dimensions for your business.