Turn Goats, Grit, and Great Soaps into Beauty Boxes Customers Love

When you run a farm-based soap business, your brand is not just a logo; it is a lifestyle. For Chad Snelling’s brand, every bar of soap tells a story of clean ingredients, hard work, and a little help from the goats. The challenge for him was not creating a great soap; they already had that. The real question was how to package it in a way that felt just as authentic as what was inside. 

Chad wanted custom soap boxes as a seasonal offering designed to comfort dry, winter-worn skin. But he did not want packaging that felt mass-produced or overly polished. Soap packaging had to reflect who his brand is: rustic, honest, and thoughtfully made, while still looking refined enough to sit confidently in a customer’s home or be given as a gift. 

That’s where the design process began, not with box dimensions, but with the brand itself. 

Translating a Farm Story into Premium Design

The goal was simple yet meaningful to make the soap packaging feel like Chad’s farm. Hence, OXO Packaging chose clean white space to keep the look fresh and natural, while subtle winter elements helped reinforce the winter season theme. 

Our sales customer representative, Katie, and the designer team ensured the soap box design reflects the essence of the respective brand. A soft snowflake-style graphic added calm and clarity without overpowering the box design. To bring warmth and character, a classic plaid accent was introduced while evoking comfort, tradition, and that cozy winter feeling that beauty-conscious customers relate with handcrafted farm goods. 

Every design decision was intentional. Nothing felt loud. Nothing felt forced. The box didn’t try to outshine the organic soaps. Instead, packaging boxes enhance the visual appeal of inside-packed soap.

A Seamless Experience From Idea to Delivery 

Beyond design, the packaging process itself mattered. Chad needed a smooth experience that didn’t slow down his business. From the first conversation to final production, our focus was on clarity, simplicity, and collaboration. 

As a result, the design and ordering process moved efficiently with thoughtful guidance from “Katie” at every step, making custom packaging feel approachable instead of overwhelming. As the brand owner put it himself:

“The entire experience was a breeze, and the final boxes were beyond expectations.” 

Packaging That Elevates Without Losing Its Soul 

The finished soap boxes did not change the brand’s identity; they amplified it. They look as premium as organic soaps feel, instantly communicating care, quality, and craftsmanship. Our packaging elevated Chad’s brand visually while staying true to its farm roots, helping the business step confidently into a more polished and gift-ready space. 

Most importantly, the tuck soap boxes felt right. They felt like “Goat farm”.

And as Chad shared, the new packaging didn’t just look good; it took their soap business up several notches. For a brand built on authenticity, that’s exactly what OXO Packaging does.