Looking for ways to improve your Return-On-Investment? You can do so by choosing custom mailer boxes. When it comes to custom mailer boxes cheap material is not going to take your brand anywhere. Read this blog to know which material is perfect for these boxes and how you can use it to drive sales.
Which Material is Used for Mailer Boxes?
Before even choosing the custom mailer boxes, ask the manufacturer what material it is made of? If this material is what you think will keep your product safe, move forward with other important questions. Mailer boxes are made of corrugated cardboard that offers a sleek appearance and protection.
This material is stronger than Kraft and regular cardboard as it offers a durable corrugated flute between two cardboard layers. There are different corrugated flutes, and each offers cushioning and protection from external factors. This material is lightweight yet durable enough to keep the items safe from external factors such as dust, water and pressure to an optimum level.
Why Choose Custom Mailer Boxes?
Many packaging materials all do the job of keeping the product safe. Then, how come brands choose mailer boxes? The answer lies in the multiple benefits and features that this packaging has to bring to the table. Custom mailer boxes offer a wide range of benefits to the brand and customers. Let's have a look at some of them:
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They have a Sleek Appearance
The world is no longer turning itself at the sight of a gigantic box because this generation loves minimalism. So, choosing custom mailer boxes is a great idea when you know your target audience is not a huge fan of big packages. Mailer boxes offer a beautiful, sleek appearance and can still keep the products safe during the shipping process.
All that you need is to pick the right corrugated flute and the thickness of the box, and you are all set. These boxes are easy to carry and can be used to store different items once the product is used. Moreover, these boxes do not take up much space either.
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They Offer Maximum Protection
Your brand is less likely to attract customers and convert them into long-term clients if you keep on packing products in cheap custom mailer boxes. A good enough mailer box is manufactured in a way that ensures product protection. You can pack various products inside a mailer box if you know the perfect corrugated flute to use.
Most of the time, brands are using single-layer corrugated cardboard while packing items such as glass or ceramics. While it can keep the products safe, it does not guarantee excellent safety. This is the reason you can opt for double-wall corrugated cardboard. All that you need is two layers of corrugated cardboard with a double corrugated flute. This way, you can ensure product protection until the product is safely in customers’ hands.
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They are Eco-Safe
Customers are, now more than ever, looking forward to making more eco-safe choices for a greener future. This includes avoiding brands that are still stuck on using the conventional, toxic packaging. Custom mailer boxes, however, are a great switch that can help your brand get noticed by customers.
Using eco-friendly packaging can help your brand attract more customers and reduce your brand’s carbon footprint. This way, you are not only earning money but also giving back something to the environment. Custom mailer box packaging is biodegradable, and it can either be disintegrated at home or taken to a nearby recycling facility.
How to Get an Improved ROI with Custom Mailer Boxes?
Now that you know why choosing these boxes will be a great fit for your brand, it’s time to move on to the next important question. How will these boxes enhance your brand’s visibility and boost sales? All that you need are some, or even one, creative genius around you to make that happen.
This creative genius can be you as well. Bring your inner artist to life and give life to your custom mailer boxes. Let’s have a look at different ways you can make your customised mailer boxes more visually appealing and irresistible:
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Pick Visually Appealing Designs
Choose charming designs to attract more customers and stand apart from the competition in the market. There are many ways to approach this task. The first one is that you can engage customers by providing them with different designs so they can offer their insights.
Doing so, you are building customer loyalty as they will feel a part of your brand when you come up with their favourite designs on the boxes. Or you can hire a designer and have their insights, as they can offer you the latest trends and marketing insights while offering your excellent designs.
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Choose Dazzling Colours
There are a lot of colours in the world, and it is not entirely possible to make use of every single colour on your custom mailer boxes. So, choosing the colours that will make your boxes pop is a task at hand that needs precision.
But don’t worry because once you finalise the designs, you can test different colours before picking the ones that you think will be perfect. One of the ways that brands go is by choosing the colours that reflect their brand’s persona. You can also choose the colours used in your brand's logo to give a relatable look.
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Settle on the Embleishments
Embellishments are like adding sprinkles on an ice cream; it is already beautiful, but the sprinkles will make it prettier. There are all sorts of things you can add to your boxes to make them more presentable and appealing.
One of the things you can use is custom-printed stickers on the boxes. Stickers make everything more fun and exciting. Pasting them on your custom mailer boxes will give a visually appealing effect. You can also use printed or plain ribbons to make bows on your boxes.
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Use Durable Inserts
When shipping fragile products that can get damaged during shipping, choosing inserts is a wise choice. Instead of using plastic inserts, choose recycled cardboard to make custom inserts. You can ask the manufacturers to make inserts that will fit the products perfectly.
By adding packaging inserts, you can keep the products safe from shocks and jerks during shipping. You can also add shredded colored paper inside the boxes to offer cushioning to products that do not necessarily require inserts. Using these papers will give a memorable unboxing experience to customers.
Create a Robust Brand Identity in the Market with Custom Mailer Boxes!
Offer maximum protection to your products and leave a lasting impression on the customers by choosing custom mailer boxes. Let OXO Packaging assist you in finding the perfect designs and colours for your mailer boxes. All that you need to do is contact us, and we will come back to you with a free custom quote. By choosing custom mailer boxes Australia, you can enjoy free shipping in Australia.